7 tips to position yourself as a strong and reliable employer
April 2024 - You want the brightest minds and strongest profiles on your company's payroll? Here are seven tips every hr professional should take to heart.
1. Show your added value
Are you going to draft a job advertisement or interview? Then try to convey very precisely how your company makes a difference for your staff and customers. Because that is what can win over potential employees.
2. Keep the work interesting
Be sure to mention advancement opportunities during the recruitment process. Highlight both project and training opportunities and day-to-day tasks where they can develop.
3. Promote current staff
Top talents invariably seek out companies that allow people to progress regularly.
4. Set competitive salary benchmarks
Candidates sitting at the table with you often know full well what they are worth. That is why you yourself had better be prepared. Because if you receive an unattractive salary proposal, you may not get anywhere.
5. Spotlight the benefits
Do you pamper everyone with fitness subscriptions, team weekends or an ironing service? Play this up in your communication and you will undoubtedly do a good job.
6. Use social media and technology
Interacting with potential candidates via platforms like Facebook or Instagram costs you nothing and it can bring you a lot of new connections.
7. Don't forget the importance of exit interviews
You can learn a lot from employees who leave your company. You can use their feedback to improve your business processes and tailor your employer branding accordingly.
